Finding and hiring new sales reps is a complicated task, but it becomes even more difficult when hiring a new sales leader.
You want to make sure you hire someone who will help team members develop their abilities, but also set objectives and maintain firm control.
One of the ways you can increase your chances of hiring the right sales executive is by creating a sales executive job description that portrays the type of person that will thrive in your company and includes the criteria that interviewers will use to assess candidates.
Start by including information about your organization, any growth your company is experiencing, what is inspiring you to hire for this position, and how this role is critical to the business.
You can also talk about any perks you’re going to offer and what benefits are available. If you have a pension plan, 401k, or car allowance, those should also be stated. Anything that would be added on to their current compensation, which in most cases should be a base salary plus commission plan, should also be included.
Beyond company information, strong job descriptions make it clear what the job will be like for top candidates. For instance, what are key activities they will be doing and what prior experience do they need to have?
Below is a sample of a sales executive job description that includes responsibilities, qualifications, and key competencies. You can use this as a guide when crafting your own job description, however, you will need to add more information about your company culture, benefits, and make the descriptions more specific to your company.
Sales Executive Job Description Example
Responsibilities:
- Lead a team of sales representatives through effective hiring, training, coaching, mentoring and activity-driven follow up to maximize sales results
- Organize, develop content and facilitate team meetings.
- Develop and execute the overall sales strategy to maximize market penetration in order to achieve sales targets.
- Set the tone and expectations, provide guidance, manage performance and provide development opportunities for all direct reporting sales representatives
- Leverage internal and external resources effectively and provide communication across departments
- Represents the organization at trade exhibitions, events, and demonstrations
- Drive and maintain complete records of all sales related activities and submit all required sales reports, expenses, weekly schedules and activity reports in an accurate and timely manner.
- Developing, organizing, and integrating techniques and initiatives to acquire new customers and expand business with existing customers
- Identifying new opportunities, markets, and customers that would be best suited for the company’s products and services
- Ability to develop and maintain a strong pipeline list of relevant opportunities
- Providing monthly forecasts, updates, revisions, and modifications to the sales plan, prospects list, and pipeline
- Ensuring the highest levels of client satisfaction and quality service
- Serving as the focal point for marketplace and competitive intelligence
- Negotiates the terms of an agreement and closes sales
Qualifications:
- Experience leading and managing a high activity based sales team
- Excellent written and verbal communication skills
- High level of intelligence, integrity, energy and resourcefulness
- Able to work in a fast-paced, high-energy environment
- Experience with generating and managing significant growth
- Able to work quickly in an environment that is conducive to rapid decision-making, experimenting, and measured risk-taking.
- Ability to work cooperatively with other departments
- Computer savvy in Microsoft Office applications and other standard software related to sales and marketing
Key Competencies:
- Building Effective Teams
- Business acumen
- Motivating Others
- Interpersonal Savvy
- Developing Direct Reports and Others
- Drive for results
- Oral, written and presentation skills
- Time Management
