DATABASE MARKETING
ANALYST
Data-driven decision making is becoming the norm in marketing. It takes the guesswork out of what customers want and gives marketing teams the ability to create actionable insights based on detailed analyses. A Database Marketing Manager is responsible for creating these recommendations and supporting the marketing team with campaign reports and suggested improvements. Help move your organization out of the dark and start making marketing decisions based on data-backed research.
Skills and Responsibilities
- Provide consistent campaign reporting, recommendations, and insights
- Work collaboratively with different departments to understand and document business needs
- Deep understanding of ROI and how to create better efficiencies across multiple channels
- Experience working with graphs, charts and data tables to display visual findings