Employer Advice Archives

Why HR Should Partner with a Recruiting Firm for a Multi-Market Hiring Initiative

Posted on March 16, 2018December 11, 2020 by caitlinhoward

A rapidly growing company can be an exciting place to work. You may have new demands to meet while in this growth mode, but they’re often full of new experiences and opportunities. But amid the daily challenges, expanding companies often underestimate the amount of extra work that is placed on HR departments when adding new employees. Hiring one new employee at a time is difficult, but trying to ...

3 High-Growth Marketing Roles to Elevate Your Business in 2018

Posted on February 22, 2018December 12, 2020 by caitlinhoward

In the past, marketing was viewed as something that happens only after a product or service was created. At the time, this meant using either billboards or print media to advertise your product. Today, marketing is less about advertising and more about engaging with your customer online, creating meaningful relationships, and building your brand’s presence. This trend is evident in the listing o...

Naviga Enables Global Manufacturer to Expand Sales Presence Across the U.S.

Posted on February 15, 2018December 12, 2020 by caitlinhoward

Expanding into global markets can offer companies new opportunities to diversify their operations, reach new customers, and tap into new talent. However, global companies who are unfamiliar with the cultural differences and selling style in the U.S. may find it difficult to hire the right sales reps for their company. If you want your company to grow or expand into new U.S. markets, or are hiring...

Year in Review: Most Viewed Sales Recruiting Blog Posts

Posted on January 26, 2018May 11, 2022 by caitlinhoward

A lot happened in the world of sales recruiting in 2017 and with the new year upon us, we thought it would be a good time to reflect on the Naviga Recruiting blog over the past year. In 2017, we published a lot of new content that focused on helping business owners and employers find and hire star sales reps as well as content for sales professionals looking for new opportunities. We also create...

Growing Your Sales Team – Multiple Hires at a Time [Case Study]

Posted on November 15, 2017December 19, 2022 by caitlinhoward

Pryor Learning Solutions is a nationally recognized leader in the business training solutions industry with over 40 years of service and millions of satisfied customers. In recent years, the company has shifted its business development strategy from selling to individuals to focusing on opportunities within large companies. This strategic change has helped them increase their succes...

How a New Executive Sales Hire Positively Impacted Culture [Case Study]

Posted on May 5, 2017December 2, 2022 by caitlinhoward

As your company begins to grow and expand and even take on a new direction, it's essential to have the right leadership in place. Not only will these leaders help execute company goals, but they will also help shape the culture of your company. If you want to be intentional about the culture of your team, you need to be intentional about who you hire. Below is a case study from one of our valued c...

3 Things Salespeople Need to Know About Outbound Marketing

Posted on April 20, 2017January 5, 2021 by caitlinhoward

The marketing industry has already felt the disruptive impact of advanced technology on their profession. Everything from the way they reach out to customers, to the tools they use, even to the new marketing positions being created are all a direct result of these technological advances. And while the sales profession seems to be a few steps behind, they’re going through a digital transformation o...

6 Advantages of Using an Executive Search Firm for Your Next Hire

Posted on April 6, 2017May 12, 2022 by caitlinhoward

There are many reasons why companies are hesitant to engage an executive search firm to help them hire leadership talent. Whether it’s because they think they can hire an executive leader on their own, they don’t want to pay the cost of retaining a firm, or they’re just skeptical of the process, these companies are ultimately missing out on an opportunity to hire the best leader for their compan...

How the Recruiting Process is Similar to the March Madness Tournament

Posted on March 31, 2017March 22, 2023 by caitlinhoward

March is quickly coming to a close and that means we are nearing the end of the NCAA March Madness Tournament. If you’re not familiar with March Madness, it refers to the Division I College Basketball tournament where 68 teams from across the nation have the chance to battle it out for the right to be crowned the next national champion. In a way, March Madness is a lot like the recruitmen...

3 Indicators You Should Replace Your Sales Rep

Posted on March 10, 2017April 28, 2022 by caitlinhoward

For many new sales reps, it can take up to six months to ramp up and find their stride before generating any revenue. However, there's a difference between when a sales rep is ramping up and when they're just not performing. So how do you know when poor performance suggests it's time to clean house? There are three key behaviors you can use to identify underperforming salespeople...

Ask These Questions When Choosing an Executive Search Firm

Posted on March 3, 2017June 8, 2021 by caitlinhoward

Executive talent is hard to find and hiring the right marketing executive requires focused attention, specific expertise and time. Many companies don’t have the resources or the skills to make such a critical hire on their own. It takes an expert with a large network to reach out and entice top marketing candidates to your open position. Many small, mid-size and large companies are able to find th...

3 Traits of a Successful Content Marketer

Posted on February 24, 2017March 13, 2023 by caitlinhoward

Many people who aren’t involved in marketing every day hear the word ‘Content Marketing’ and think it’s just another industry buzzword. However, as a marketer, you understand that effective content marketing allows people to learn about your company and even trust your business. But it goes beyond just storytelling and brand awareness. It’s about providing people with a solution to ...

How to Apply Marketing Tactics to Recruit Top Talent

Posted on February 10, 2017January 5, 2021 by caitlinhoward

In today’s job market, companies can’t rely on traditional recruiting methods to win over top talent. There is a lot of competition to hire the best employees and candidates know they have numerous employment options. Gone are the days where top candidates apply to your open positions on job boards or eagerly respond to mass job emails. A more likely scenario is that these top candidates are empl...

3 Resources You Need to Create a Talent Pipeline

Posted on January 19, 2017January 5, 2021 by caitlinhoward

Do you have a plan in place when one of your team members has to take an unexpected leave of absence or accepts a new position? Or are you left scrambling to find a replacement while trying to delegate extra work to your current staff? Instead of being left unprepared when situations like this happen, you can start developing relationships with passive candidates today to fill potential openings i...

Is Your Sales Rep Your Next Sales Leader?

Posted on January 13, 2017August 12, 2021 by caitlinhoward

A common practice of many organizations is to promote top-performing sales reps into sales leadership roles. But the challenge with this approach is that the characteristics of sales managers are quite different than those of top-performing sales reps. That’s not to say a top-performing sales rep can’t be a sales leader, but you will need to review some of the following softer skills and s...

Strategies to Boost Your Executive Hiring Process

Posted on January 12, 2017February 1, 2024 by caitlinhoward

As a leader, one of your most difficult tasks will be hiring truly great executives. This is not an easy task, and unfortunately, many companies hire the wrong people for leadership roles. In fact, the failure rate of executives coming into new companies can range from 30%-40% after 18 months. And with this turnover comes wasted and duplicated recruiting efforts, low employee morale, and m...

3 Elements of a Competitive Compensation Structure

Posted on January 6, 2017January 5, 2021 by caitlinhoward

A competitive compensation structure is critical to the success of a growing business, but it’s often a difficult area for management to get right. Finding a structure that will motivate sales reps to perform at a high level, but not cut too far into profits is a difficult balance to achieve. There are three components that are essential in creating a competitive compensation structure. Implement...

How Much Should I Spend on Hiring an App Developer?

Posted on December 21, 2016January 5, 2021 by caitlinhoward

The demand for quality apps and app developers is increasing. Every day, millions of people use apps to check the weather, book a ride or even reserve a table at a restaurant. In fact, mobile applications usage grew by 58% in 2015, and the average US customers download on average of 8.8 iOS and Android apps in a month. This increase of app usage has encouraged many companies to build their own app...

5 Important Hiring Metrics You Should Be Tracking

Posted on December 14, 2016January 5, 2021 by caitlinhoward

As data-driven hiring becomes more widely used in HR departments, more doesn’t always mean better. It’s easy to think that the more data you have available, the better you can track the candidate hiring experience, but that’s not always the case. Instead, you should identify better data that you can use to make more strategic decisions and help identify what’s already working and what you need t...

5 Reasons Why Your Best Employees Quit

Posted on December 6, 2016May 12, 2023 by caitlinhoward

No leader wants to receive a resignation letter from one of their top employees. Not only is this a huge loss for productivity and team morale, but there are also many costs associated with training and hiring new employees. Don’t let your company lose out on another top employee. Discover 5 common reasons your best employees quit and what you can do today to prevent them from leaving. You Don’...

How Hiring a Marketer through Temp Staffing Can Save Your Team Time and Energy

Posted on November 29, 2016March 15, 2023 by caitlinhoward

Suppose you’re a small to medium-sized business owner. In that case, you know that today’s marketing world requires many strategies, processes, time, and resources to build relationships and add value to potential customers. For example, suppose your company uses an inbound marketing model to generate business. In that case, your marketing efforts must include PR, branding, product marketi...

How To Choose a Recruitment Agency for Your Hiring Needs

Posted on September 16, 2016January 5, 2021 by caitlinhoward

Finding the right recruitment agency to fit all of your hiring needs is easier said than done. Recruiting agencies can range from 2,000 to 2 employees, have multiple specialties, and may claim to be experts when they’re not. Fortunately, there are ways to navigate through this information and discover a recruiting firm that will be successful in finding you top talent. Identifying your needs, rese...

5 Tips for Hiring a Digital Marketing Leader

Posted on September 13, 2016July 15, 2024 by caitlinhoward

Hiring a digital marketing leader can be a very difficult task. More companies are starting to dedicate their resources to inbound marketing which means a greater demand for leaders with digital marketing experience. Unfortunately, there seems to be more demand than supply right now, and if you're not strategic about your search, it could take months to find the perfect person or you could end up ...

3 Things Job Seekers Are Looking For In a New Position

Posted on September 8, 2016January 5, 2021 by caitlinhoward

If you’ve ever hired a new employee or have been involved in the hiring process, you know that it’s not an easy undertaking and that things don’t always go as planned. Job candidates lose interest, accept positions at other companies, and sometimes even fail to show up for an interview and don’t even call to let you know why. While some candidate fall-off is expected, if you’re consistently failin...

3 Places to Find Your Next Sales Superstar

Posted on September 2, 2016January 5, 2021 by caitlinhoward

Adding a top performing sales rep to your team can help you reach your year-end goals and increase revenue. However, finding a sales superstar isn’t an easy task. There are many places, strategies, and tools you can use to find top sales reps, and they all require a lot of time and effort. However, there are 3 places you can begin your search that will help increase your chances for success and h...

4 Ways You’re Unintentionally Driving Away Marketing Candidates

Posted on August 31, 2016January 5, 2021 by caitlinhoward

When it comes to recruiting and hiring top marketing talent, many companies are clueless about why candidates are turning down their offers or falling off during the hiring process. Instead of making changes to how their company attracts top talent or evaluating their recruiting process, companies chalk it up to a tough candidate market and keep doing what they’ve always done to recruit marketing ...

How to Make Your Company More Appealing to Top Sales Talent

Posted on August 19, 2016January 5, 2021 by caitlinhoward

Talented sales reps are in high demand and aren’t going to work at your company just because you’ve recruited and interviewed them. You need to show them why your company is the best place for them to work, and make sure they want to work for you just as much as you want to hire them. There are 5 key areas top sales reps routinely evaluate to see if the position and company are the right fit for t...

Should You Hire a Digital Marketer on a Full-Time or Temp Basis?

Posted on August 17, 2016March 15, 2023 by caitlinhoward

As an employer, you may have noticed that today’s workplace is changing, especially when hiring a digital marketer. Many digital marketing professionals are choosing to work on a temp basis. As a result, digital marketers are among the most in-demand freelancers. Many digital marketers prefer the stability of full-time and traditional work hours. If you’re unsure whether to hire a digital ...

Avoid Hiring Regret By Asking Sales Reps About These Skills

Posted on August 4, 2016January 5, 2021 by caitlinhoward

Skilled sales reps have a lot of practice selling not only their product or service but also selling themselves. While this is a great ability for a sales rep to have, it can make interviewing one very difficult. Many times a sales rep will be hired based on their charisma and confidence during an interview, but when it come time for them to perform, oftentimes they’re unsuccessful. The best way t...